Holiday eCommerce tips, 2018 & more!
As your holiday season starts to end, now is a great time to start looking to the New Year and auditing your site!
We've collected some solid articles this week for you to read. Pay special attention to the article from TemplateMonster on UX stats and trends for 2018.
I'd say this article is shooting low with 22%! But this Holiday season, do a heavy audit of your mobile site. More and more shoppers are going exclusively mobile and if your site isn't ready, they're going to shop somewhere else.
"...People who use on-site search are more likely to make a purchase than visitors who only browse a website."
Make sure that your onsite search encourages discovery and conversion. Make your search results page easy to navigate and shop!
As you plan your 2018 strategy, be sure to lean on some of these tips from Templatemonster. A site refresh to keep current is usually never a bad idea, but executing it correctly can be challenging.